The team

Profile

Over 30 years of licensed trade and leisure industry experience in the roles of brewery BDM, tenant recruitment and training executive and now self-employed consultant, course designer and deliverer.

Steven's original, quick witted and fun loving delivery style make him a instant hit with his delegates who become motivated and empowered to exceed their own expectations back in the work place.

Greatest achievement to date

Setting up and establishing a well respected and highly regarded consultancy that delivers quality every time.

Greatest ambition

To sing with a big band to a packed Royal Albert Hall.

Favourite training delivery lines

On marketing: "Don’t let your business success happen by accident. Make it happen by design."

On Finance: "Turnover is vanity, profit is sanity."

On life: "If you always do what you always did you will always get what you always got – change something today."

At close of play: "Thank you, I’ve had a wonderful day, sadly this wasn’t it."
"Don't lets keep in touch." – to the course pain.

Steven hates on training

Esperts: "Seen it, done it, heard it all before."
Prisioners: "I was told to come!"
Contestants: "who get bigger laughs them me!"

Profile

With 38 years of trade experience in the capacities of Manager, Business Development Manager and Brand Operations Director. 7 years with P+O Cruising the world, 18 years with Whitbread, 3 years Scottish and Newcastle. 10 years self employed and the last 6 have been as a consultant and trainer. Phil's humour is warm, welcoming and sometimes bizarre. The passion however is contagious and motivational. The stories are all true.

Most significant achievement in our industry

Introducing all day opening in 1986 some 3 years before it became law.

Greatest ambition

To meet Lord Young, the man who recommended the beer orders in 1989.

Favourite training delivery lines

On finance: "You can be right or rich which do you want to be?"

On cellars: "Do it in a 3 piece suit in the middle of a busy session!” – to people who tap casks on delivery.

At close of play: "Drive carefully, as you know most people in this country were caused by accidents."

Phil hates on training

"What we do in our pub..."
"The old licensee told me to..."

Profile

Over 30 years in the hospitality business operating within hotels, lodges, pubs, restaurants and outdoor catering having worked at senior executive level for many well-known companies. He is now a self employed consultant and deliverer. Kevin’s experience and passion for the industry is quickly noted by the delegates and his friendly, relaxed but challenging style of delivery is well received.

Greatest achievement to date

Successfully setting up and building my own business.

Greatest ambition

To see a cure for Multiple Sclerosis.

Favourite training delivery lines

On marketing: "You never get a second chance to make a first impression."

On finance: "Word are words, promises are promises but only performance is reality."

On life: "If you are all wrapped up in yourself then you are overdressed."
"If you don't know were you are going any road will get you there."

At close of play: " Onward and upward."
"They say the first twenty years are the worst, best of luck."

Kevin hates on training

"I don't need to know that because I have an Accountant

Stock Taker: "possibly all the more reason for you to!"

Profile

Sharron has 20 years of experience in the industry, encompassing operational and senior management level. For the last four years she has been offering her own personalised and unique style of training to the trade. Sharron’s individual style reflects her passion and enthusiasm for improving and enhancing peoples skills, who wish to achieve their dreams and maximise their business opportunities. She has a very supportive approach and fills the learning process with fun, enabling her to develop her delegate’s skills to the full.

Greatest achievement to date

Fulfilling a desire to 'give something back' to the industry.

Greatest ambition

To wing walk and fly upside down strapped to a bi-plane.

Favourite training delivery lines

On business development: "Fail to Plan, Plan to Fail."

On marketing and merchandising: "You never get a second chance to make a first impression."

On an Induction Workshop: "Control your business, don’t let the business control you."

On life: "Live while you’ve got life to live and love while you’ve got love to give."

At close of play: "Remember, by 'actioning and utilising' the knowledge you have learnt today, you can drive your business forward tomorrow."

Sharron hates on training

Can't be bothered: "What can you tell me that I don’t already know!"

Norman know it alls: "Trying not to let the other delegates get a word in edgeways."

Profile

Following a Business Studies and Marketing degree, Su began her career in the licensed trade and leisure industry, over 17 years ago, as a graduate with Britvic Soft Drinks. She soon moved on from this role and into Whitbread PLC. Over the years Su has had much varied experience in managing pubs and restaurants, marketing retail and beer brands and individual pubs, menu development and training. Now enjoying a varied working life, Su delivers training courses, carries out project work for various retail chains and does a bit of relief management to ‘keep her hand in’!

Greatest achievement

Climbing a severe rock face on Dartmoor in a hale storm, never having climbed before.

Greatest ambition

"To write a best selling novel – when I get the time!"

Favourite training lines

On finance and marketing: "If you fail to plan, you plan to fail."

On marketing: "Dare to be different as he who dares wins!"

On Training in general: " If you think training is expensive, try ignorance!"

On Life: "Feel the fear and do it anyway!"

Su hates on training

Incompet experts: Who claim they already know it all but yet there is no evidence they practice any of it!

Victims: Everything is always everyone else’s fault.

Secret agents: Who want to take others'ideas and experiences but are not willing to share their own.

Profile

Partner in Inn-Formation and head of Administration Mary has worked in both administrative and retail sales for over 30 years. Her great breadth of experience in admin ensures that her responsibility for course reservations and sales is invaluable to the company. Mary's worth ethic is to ensure the smooth running of courses and that our clients expectations are exceeded.

Greatest ambition

To travel the world after I have had an extreme makeover.

Greatest ambition for the future

To climb Sydney Harbour Bridge before I am over the hill.

Thoughts On the MD: "Steven where are you now!"

On life: "Never look back, try harder in the future."
"The time to be happy is now!"
"Mothers hold their children’s hands a while but their hearts forever."